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Date: 14th March 2012, by: Nicky
Tags: PR, events, Business 2012

We’re open for Business 2012 on Sunday

We’re exhibiting and speaking this week at Business 2012 – the UK’s biggest business event – which starts on Sunday 18th March (Mother’s Day!).  Our full press release about our participation is here and you can also read Business 2012’s pre-show online interview with Lloyd from December.  NeonDrum is also acting as the official news distributor for the show, issuing all event-related news on behalf of Blak Pearl.

It’s an ambitious show and an interesting concept – a generalist business event that seeks to draw some of the spotlight being shone on London during this landmark year for the UK, with the calendar highlights of the 2012 Olympics and the Queen’s Diamond Jubilee.  The event, being held at the O2, is expected to host more than 30,000 visitors over three days, representing firms of all size and at all stages of business, and from across all the UK’s business sectors. The show will offer more than 200 workshops, over 200 exhibitors and more than 200 seminars as part of an education-led programme.   

The organisers, Blak Pearl, have attracted some impressive, top-drawer speakers for the Business 2012 event, including Sir Richard Branson, Lord Sugar, Cherie Blair QC…and of course our own Lloyd Pople!  Lloyd will be hosting a seminar on the opening day of the show entitled “Cost-effective Online PR to boost your web presence”, where he’ll share with attendees the secret to harnessing cost-effective online PR to boost your web presence.   Lloyd will demonstrate how businesses can very cost-effectively exploit online PR to punch above your weight in the online channel, deliver measurable results in terms of quality web traffic and search engine ranking, and outperform other promotional channels. Lloyd will also explore ways of creating news flow for SMEs and offer delegates NeonDrum’s expert guidance on how to write an effective online press release.

We’re also exhibiting at Stand A32, so drop by and see us.  Hope to see you there!

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