News release

Date: 8th December 2011

Masabi Appoints Owen Day as Director of Engineering

New appointment will support continued growth at the mobile ticketing technology experts

London, UK. 8th December, 2011 – Masabi, the developer of mobile ticketing technology for the transport sector, today announced the appointment of Owen Day as Director of Engineering. Owen will manage a team of software developers and will be responsible for building the team as the company continues its rapid growth.

Owen brings considerable experience to Masabi, including roles such as the Mobile Application Development Manager for the Tesco group. At Tesco he was responsible for building a world class mobile application and mobile web development team involved in the development of key product applications. This work included building the iPhone and Android Grocery and Club Card applications, the iPhone insurance application and the recipe/shopping applications for HTML 5 and the iPad.

Prior to Tesco, Owen was a consultant for Touchnote, a service that allows users to send physical postcards direct from their mobile phones, where he built Android applications for pre-install onto Sony Ericsson handsets. Owen was also a founding member of Cognima, the company behind ShoZu, a leading provider of mobile phone application software and Global Mobile Awards winner two years running. As Senior Development Manager and Architect, he led the development on both J2EE and J2ME platforms, recruiting multi-centred development teams in London, Bangalore and San Francisco.

“We are delighted to welcome Owen to Masabi at a time when the company is taking its mCommerce technology to global markets,” said Tom Godber, CTO of Masabi. “Owen’s vast experience managing a mobile application development team for the world’s third largest retailer, coupled with his proven ability to architect and build the applications themselves, will make him an invaluable asset to the company.”

“Masabi has a strong reputation as a pioneer in the mobile development space and is making some very impressive waves in the transport industry,” said Owen Day, Director of Engineering. “This culture of innovation and entrepreneurship is what attracted me to the company. I’m looking forward to expanding the development team and helping the company grow towards it long term goals.”

Owen holds an MSc. in Global Computing with Multimedia from Bristol University, as well as a BSc. Honours degree in Cybernetics with Computer Science from the University of Reading.


About Masabi
Masabi is the leading developer of mobile ticketing technology for the transport sector. Its award-winning ‘Ticket Machine in Your Pocket’ applications signal the end of ticket queues by allowing passengers to quickly and securely buy and display tickets on almost any mobile phone, not just smartphones. The company’s technology allows transport operators to transform their passengers’ travel experience while also dramatically expanding sales capacity without significantly increasing costs.

Masabi works in collaboration with major transport systems integrators, including and Atos, and is deployed with leading transport operators including Virgin Trains, Chiltern Railways, CrossCountry Trains and numerous others. Based in London, it has 30 employees and is backed by venture capital fund m8 Capital. For further information see

Stephanie Ross
Temono Communications
Email: stephanie.ross[at]temono[dot]com
Tel: +44 207 089 8896

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