News release

Date: 30th May 2012

Alliantus forges ahead in the US

Leading Cambridge UK consultancy kick-starts global expansion in Pittsburgh

May 30th 2012 - Alliantus, a leading Cambridge-based business consultancy focused on innovative technologies, has announced its expansion into the US with the appointment of former Global Pittsburgh President Roger O. Cranville, OBE, as its new Head of Operations. Alliantus has provided hands-on support for international business growth, from strategy to implementation, since 2002 using its experienced virtual teams. This latest move into Pittsburgh marks the start of its plan for on the ground representation in key global markets.

CEO of Alliantus, Kevin Coleman explains: “With a strong track record of helping UK companies expand into new markets, largely in Asia Pac countries, the time is right to move our own business forward. With his complementary experience, a vast range of contacts and shared vision to help and encourage businesses plan ahead and grow quickly, Roger’s appointment is a major milestone in the expansion of Alliantus.”

Alliantus helps clients at all stages, from research and technology development to finished product, providing opportunity evaluation and assistance into mainstream and niche markets. It plans to leverage its strong relationships with businesses, research centres and universities that focus on technology or business and build its expertise in Cleantech, Biotech and Health markets.

“The location in Cambridge, at the heart of Silicon Fen in the UK, puts us in pole position for US businesses that want to expand into the UK and wider Europe,” said Roger Cranville. “Alliantus has established a strong reputation with tech companies in the semi-conductor IP, wireless and software spaces and has run the widely acclaimed Discovering Start-ups program – all of which will have resonance in the US. And as well as leveraging experience of working with leading players in the technology industry, we are developing stronger links into new fields.”

About Alliantus (
Alliantus provides inspirational, board-level advice and access to high-level contacts and practical delivery of strategic business solutions. It offers expertise in marketing and business growth, built on over 25 years of developing skills across the technology industry. It understands the challenges facing early-stage organisations. Alliantus knows how to monetise innovation, assist with business and communications strategies, link entrepreneurs to investors and schemes, or just provide practical things that expanding companies need. It delivers training and workshops and runs programs for companies and government clients that need to identify emerging opportunities to ensure economic growth.

About Roger O Cranville OBE
Passionate about the importance of global business, Roger Cranville was an early identifier of BRIC opportunities, facilitating the opening of the first Pennsylvania office in Beijing in 1995. He also managed a global business development team, creating business, academic and government links to and from Britain, Canada, China, Germany, India, Sweden and Vietnam.

As the Deputy Secretary for International Business Development for Pennsylvania from 1997 to 2000, he was responsible for building the Commonwealth’s first global business development infrastructure. Later he developed and implemented global business strategies for the Pittsburgh region as Senior Vice President for the Pittsburgh Regional Alliance from 2000 to 2009. This has played a pivotal role in helping the region to buck the US economic downturn.

In 2009, he transformed the Pittsburgh Council for International Visitors into Global Pittsburgh and refocused it to promote the Pittsburgh Region on a global scale, establishing Pittsburgh as an internationally connected place to live, work and do business. In 2003, Roger was awarded an OBE, by Her Majesty, Queen Elizabeth II, for ‘services to transatlantic business development’. Before moving to the US, Roger worked at Acorn Computers in Cambridge.

UK contact:
Kevin Coleman, Alliantus
+ 44 (0)1638 744301, kc[at]alliantus[dot]com

US contact:
Roger Cranville, Alliantus
+ 412 7340107, roc[at]alliantus[dot]com

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