News release

Date: 14th April 2014

Online PR distribution specialists NeonDrum and PR agency good news! collaborate to extend service to German businesses

Partnership creates new service for B2B companies looking to maximise exposure in English and German-language markets

Reading, UK, 14th April 2014 – Industry-leading online news release distribution specialist NeonDrum today announces a collaboration with a leading German PR agency good news! that will enable B2B companies to maximise their online press release exposure in both English and German-language markets.

The new partnership will allow NeonDrum customers to extend the market-leading global English language distribution already provided by the NeonDrum service to include specialist local language distribution to the German online channel. The supplementary distribution and reporting will be available to NeonDrum customers for an additional fee via the normal distribution credit online purchase process. Professional press release translation can be provided by good news!, on request, as part of its expert distribution to targeted German online media outlets. The collaboration with good news! will also offer a local language point of engagement for German businesses seeking to harness the NeonDrum service.

Commenting on the new service launch, NeonDrum Director and Co-Founder Nicky Denovan said: “We work with businesses all over the world to optimise online visibility and reach for their press releases across key English language web media – from online newsites and blogs to forums and social channels. We are very excited to be joining forces with such an experienced PR agency as good news! to expand our award-winning service to companies seeking local language online exposure in German-speaking markets, and to providing a local contact for German businesses looking to boost their international online footprint.”

good news! Founder and Managing Director Nicole Körber added: “We have been using the NeonDrum service for several years and are delighted with the high publication rate from the press releases. As a PR agency we also have also a strong focus on the B2B market, like NeonDrum. With this cooperation we want to help international companies achieve targeted and high-impact online media coverage across the German market.”

NeonDrum is a press release distribution service specialising in online news. By keyword-tagging and manually distributing news release to a hand-picked list of global online publications, news sites, blogs, forums and social media, NeonDrum generates high quality, instantly visible coverage and delivers measurable results, including increased brand visibility, a boost in quality web traffic and tangible SEO benefits. NeonDrum is the only distribution service to guarantee industry-leading coverage results – measurably better than other newswires.
For more information about the service, please visit:, contact Nicky Denovan/Lloyd Pople on 0844 870 8028 or email info[at]neondrum[dot]com.

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About good news!: (
good news! takes care of operational and strategic public relations tasks: using clear issue management for IT and consulting firms in particular, the company brings targeted impulses into the public eye. Our public relations services ensure credibility and assertiveness on the market for companies, products and images - good news all round.

Media Contact:
Nicole Körber
Managing Director
Email: nicole[at]goodnews[dot]de
Phone: +49 (0)451 88188-12

About NeonDrum: (
NeonDrum is a targeted online news release distribution and monitoring service for business-to-business PR professionals. Our mission is simple: to boost your online news coverage and get you seen on the web by the people that matter.

We keyword-tag and distribute business-to-business (B2B) news releases to a hand-researched list of global online publications, news sites, forums and social bookmarking sites. We maximise quality online hits for every single story and optimise pick-up by social media channels, including blogs and user-generated content (UGC) sites.

NeonDrum delivers:
• Measurable brand visibility: your story is seen by a global online audience and is instantly visible via search – delivering a tangible boost in web visitors and enquiries
• Search Engine Optimisation (SEO): the online coverage that NeonDrum generates improves your keyword ranking in major search engines
• Guaranteed results: industry-leading coverage results for your story – measurably better than other newswires

Media Contact:
Nicky Denovan
Director, NeonDrum
Email: nicky[at]neondrum[dot]com

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