News release

Date: 30th November 2010

118 24 7 crowned ‘Best UK Service’ for fifth year in industry awards

Yell’s directory enquiries service wins further international recognition




November 30th 2010 - 118 24 7, the UK business telephone numbers and directory enquiries service from marketing solutions company, Yell, has been named ‘Best UK Service’ for a fifth year at a major international awards ceremony for the information services industry.

The 118 Awards, run by independent industry monitor, 118tracker.com, celebrate the achievements made by organisations and more importantly the people involved in delivering information and directory services around the world.

The fifth win means that 118 24 7 now has a 100% success rate for every year the category has been included in the awards, demonstrating a significant track record and reflecting Yell’s focus on delivering a high quality service from UK call centres for callers wanting easy access to business information.

Mark Eade, 118 24 7 call centre manager, said: “Our focus is always about putting our callers first, so this win proves that we have a successful customer formula at the heart of our service and that we are much more than just a number.”

118 24 7, operates from call centres in Bristol and Newport, with fully trained advisors supplying callers with business names and numbers, opening hours, cinema information and direct call connections. Additional business information including promotions, maps and directions are also available through the SMS service.

As well as winning ‘Best UK Service’ in 2009, 118 24 7 also won ‘Customer Service Agent of the Year’ and ‘Best Marketing Campaign’ for its highly successful ‘Directory Heaven’ advertising campaign based on the cult internet cartoon character, ‘Magical Trevor’.

For further information, please visit: http://118tracker.com/

-Ends-


Enquiries:

Yell
Demelza Fryer-Saxby

Tel. 0118 358 2977
Mobile: 07834 893 174
Email: demelza.fryer-saxby[at]yellgroup[dot]com
Twitter : @yellpressoffice

Jon Salmon
Tel: 0118 358 2656
Mobile: 07801 977 340
Email: jon.salmon[at]yellgroup[dot]com

About Yell
Yell offers quality business leads and marketing solutions to small and medium sized enterprises in the UK, US, Spain and some countries in Latin America through an integrated portfolio of simple-to-use, cost effective advertising. Our products are available through printed, online, telephone and mobile based media. Yell’s principal brands include: in the United Kingdom - Yellow Pages, Yell.com and 118 24 7; in the United States - Yellowbook and Yellowbook.com; and in Spain - Paginas Amarillas and PaginasAmarillas.es.

Yell's online image library, containing product shots and logos can be found at: http://www.yellgroup.com/images


http://www.yellgroup.com

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