News release

Date: 1st June 2011

Online news specialist NeonDrum sponsors Cambridge Wireless Discovering Start-Ups 2011

Industry-leading online press release distribution service to support unique competition for new technology companies

Reading, United Kingdom, June 1st 2011 – Online news release distribution specialist NeonDrum today announces that it is sponsoring the Cambridge Wireless Discovering Start-ups 2011 competition. Finalists will have the opportunity to distribute their news using NeonDrum’s industry-leading online press release distribution and monitoring service.

Now in its second year, the Discovering Start-Ups competition gives budding entrepreneurs the opportunity to kick-start their innovative ventures with cash prizes and services, along with the dream opportunity to pitch their ideas and business plans to over 25 of the world’s leading venture capitalists, angel investors and industry leaders. Supported by the East of England Development Agency (EEDA), the Discovering Start-Ups initiative also comprises a full programme of free master classes that includes a fundraising and investment strategies event; business model day; workshops in networking, presentations and pitching; as well as links into a network of industry experts and leaders. The winners will be announced in Cambridge on Finals Day on 8th December 2011.

NeonDrum Director and Co-Founder Nicky Denovan comments: “NeonDrum is the ideal solution for start-up companies seeking to punch above their weight in today’s competitive markets.” She continues: “We lead the industry in results-driven online news distribution and we are delighted to be supporting the Cambridge Wireless Discovering Start-ups competition for the second time.”

As part of their high-value prize package, competition winners will be able to take advantage of NeonDrum’s service to distribute their news to the online media. The service provides a cost-effective way to boost online and social media results for all business-to-business press releases, including the announcement of new products and services, participation in trade events and corporate news. With its industry-leading coverage results, NeonDrum ensures that news is visible on relevant trade, business, financial and social media websites; improves search engine visibility; and helps drive quality traffic to a company’s website.

Full details of the Discovering Start-ups 2011 competition can be found at:

NeonDrum is a press release distribution service specialising in online news. By keyword-tagging and manually distributing news release to a hand-picked list of global online publications, news sites, blogs, forums and social media, NeonDrum generates high quality, instantly visible coverage and delivers measurable results, including increased brand visibility, a boost in quality web traffic and tangible SEO benefits. NeonDrum is the only distribution service to guarantee industry-leading coverage results – measurably better than other newswires.

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About NeonDrum (
NeonDrum is a targeted online news release distribution and monitoring service for business-to-business PR professionals. Our mission is simple: to boost your online news coverage and get you seen on the web by the people that matter.

We keyword-tag and distribute business-to-business (B2B) news releases to a hand-researched list of global online publications, news sites, forums and social bookmarking sites. We maximise quality online hits for every single story and optimise pick-up by social media channels, including blogs and user-generated content (UGC) sites.

NeonDrum delivers:
• Measurable brand visibility: your story is seen by a global online audience and is instantly visible via search – delivering a tangible boost in web visitors and enquiries
• Search Engine Optimisation (SEO): the online coverage that NeonDrum generates improves your keyword ranking in major search engines
• Guaranteed results: industry-leading coverage results for your story – measurably better than other newswires

About Cambridge Wireless
Cambridge Wireless is a leading industry forum and vibrant community with a rapidly expanding network of companies actively involved in the development and application of wireless technologies. In addition to high level networking dinners and events, a strong educational programme and business development activities, Cambridge Wireless runs the annual Future of Wireless International Conference along with the prestigious Discovering Start-Ups programme and competition to support emerging, innovative wireless companies. Over 15 Special Interest Groups focused on specific technologies and market sectors, also provide opportunities for members to meet, form partnerships to exploit new commercial opportunities, and share knowledge and information about the latest industry trends and hot topics.

Cambridge Wireless has partnerships with other leading industry clusters and organisations around the world to extend its international reach and to keep members up to date with the latest global developments and business opportunities. For more information, please visit


Nicky Denovan
Director, NeonDrum
Email: nicky[at]neondrum[dot]com
Phone: +44 (0)844 870 8028

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